‘Festival’ strawberry is a grower favorite because it has a sturdy bush that is easy to harvest, doesn’t yield huge quantities of fruit on any one date, and produces very few cull fruit. The fruit are attractive, fit well in one pound clamshell containers, and have a long shelf life. In addition the fruit are flavorful, firm fleshed, deep red on the outside, bright red on the inside, conically shaped, and have large, showy calyces.
Fruit Size: Medium
Yield: Approximately 1.5 pounds per plant
Growth Habit: Upright rosettes and vigorous, spreading by runners; When desired, these runners are typically removed as they are formed to keep the plants compact.
Harvest Period: Typically February to May with moderate early yields
Exposure: Full sun
Size: Height — 8 to 10 inches
Plant type: Grow as an annual
Planting time: Fall, late September to October
Soil type: Sandy; needs good drainage
Suggested uses: Raised beds, containers
Special notes: Will tolerate freezing conditions during the winter; only needs protection when temperatures are forecast to be in the low teens.
Additional information in this AgriLife Today article.